For me, student entrepreneur life feels simliar to a tightrope walk, balancing academic obligations and operating a company. With a limited amount of time, energy, a small team to delegate tasks to, and a growing workload, I had to find a way to grow the business without burning out. The answer lay in systems. From automating customer communication to content creation, managing clients to automating customer communication, systems form the backbone of all my business operations. With the help of Notion, Google Workspace, and Zapier, I was able to reduce manual tasks by designing templates, scheduled workflows, and automating processes. Instead of trying to fill every role with a new position, I developed automation systems to handle the repetitive work and streamlined to the most impactful areas: creative strategy, decision making, and execution. The systems I created allowed me to not only scale efficiently and consistently, but also take on and service increasing volumes of clients, enabling the business to maintain operational efficiency even during my exam periods.